Social media business plan

It’s important to have a social media business plan for your business. For some social media can be scary, and a good plan  will put many of the fears of social media to rest. A plan will answer questions like

  • How you will use it (selling , brand, marketing, social marketing, etc.)
  • What tone of voice you will use on the media
  • What kind of language you will use
  • How it will be integrated with your business
  • Contingencies for PR blunders
  • Who will post, create content, send messages, etc.
  • Who will approve content
  • Who will have Security clearances, and passwords
  • Budgeting 

It’s so important to have a Socia media plan, especially if others are going to run your media. You can change who executing the plan without changing your plan.


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